So you now know the objective for each of the social media platforms you’ve set up, and you’ve determined what it is that you want to get across to your target audience, now it’s time to create some content!
No wait a moment, there’s a few other things to think about. Do you really want to put the same content out on every platform? You might if the audience is, or could be different. However, even if they are it’s still not that easy as each platform has a different number of characters you can use.
The following are the current numbers as of mid 2018: